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Lights Lacquer Broadcasts Rebrand – Trade Information

Photograph: Lights Laquer

Lights Lacquer, a vegan, cruelty, and twelve-free nail lacquer model created by Miami-based, magnificence influencer Kathleen Fuentes – higher referred to as KathleenLights – introduced its new look. A model recognized for its highly-pigmented components, the corporate has unveiled redesigned product packaging and bottles, merchandise past its polish providing, the return of fan-favorite shades, and the addition of a new signature shade. 

The Bottles

The rebrand consists of bigger glass bottles, permitting for extra product (13 ml), to its complete assortment of current 80 shades. The bottles includes a tender cream, custom-embossed, soft-touch cap with the newly designed Lights Lacquer brand. Moreover, the bottles characteristic the model’s iconic oval-stemmed, rounded, flat-brush.

 - Photo: Lights Laquer

Photograph: Lights Laquer

New Merchandise

As a part of the model’s relaunch, Lights Lacquer is including new product choices past its present nail lacquer line together with:

  • Hydrating Cuticle Oil ($12): With pure components together with candy almond & jojoba oil that softens and situations, the cuticle oil gives deep moisture, rejuvenating, restoring, and nourishing cuticles whereas selling nail progress.
  • Polish Potion ($13): A plant-based, non-acetone, lavender perfume polish remover, the sugarcane-derived solvents work to interrupt down nail coloration, whereas nourishing the nail mattress.  
  • She’s All Matte ($13): A mattifying topcoat 
  • 4 New Evergreen Nail Artwork Stickers ($7): Mystical Insanity – Gold foil blended with black and silver foil stars, gem stones, all-seeing eye, fortune-telling globe, constellations. Prefer it’s 1992 –  A mixture of colourful gummy bears, security pins, rainbows, butterflies, shrooms, psychedelic melting smiley faces, peace flowers, and interplanetary alien faces, cowboy kicks, and dominoes. Not Within the Moood – Multi-tonal cow print spots that includes eight totally different coloration spots together with purple, inexperienced, pink, purple, deep brown, and light-weight brown. Backstage Go – Rocker-inspired nail artwork.

New Shades

Lights Lacquer is bringing again fan-favorite OG shades together with Ace, a real apple purple; Caramello, a deep caramel with yellow undertones; Chloe, a military inexperienced; Zoey, a cool-toned mauve; and Pinky, translucent child pink with peach undertones. Lights Lacquer can also be introducing its new signature model shade, Dream Avenue, tender cream with slight pink undertones ($11 per bottle). 

A Unified Lights Model

Kathleen’s attire and merchandise line, “Lights Label” will absolutely transition to turn into a part of the Lights Lacquer umbrella of product choices. “Lights the Label,” will embody a wide range of equipment, house and life-style objects, in addition to an attire line. 

“As our story continues to unfold and evolve, so does our model,” mentioned Kathleen Fuentes, founding father of Lights Lacquer. “It’s extremely vital to me, to make sure our merchandise, branding, and choices will not be simply aggressive among the many business, however extra importantly, making certain we’re providing high quality, worth, and culture-driven merchandise on the helm of our model. I’m honored to share my journey with our clients and I’m humbled daily by the outpour of affection and assist they’ve proven my enterprise. It’s my purpose to persistently convey high quality, modern and distinctive merchandise that assist make folks really feel lovely, from the within out.”

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